Observe first. Respect the system. Improve it carefully.
Growing up close to agriculture taught me that every result is connected to a wider environment. That perspective still guides how I approach products, materials, technologies, and teams.
Huatusco · Veracruz · Milan
Built by curiosity.
Shaped by mountains.
I am a computational designer, engineer, climber, and founder. My path began among the coffee farms and cloud forests of Huatusco, and continues wherever complex questions invite a new way of making.
Roots at 1,100 metres
Where nature, craft, and resourcefulness became a way of thinking
I grew up in Huatusco, Veracruz: a mountain region shaped by mist, shade-grown coffee, dense vegetation, and people who understand that quality begins with attention to place.
A family project
Caffè 1100m
I founded Caffè 1100m together with my father to connect our region’s coffee tradition with design, technology, and a more direct relationship between producer and customer.
The project reflects something deeply personal: progress does not need to erase craft. It can help local knowledge become more visible, resilient, and valuable.
Visit Caffè 1100m
The outdoors as a teacher
Climbing taught me to stay curious under pressure
I am a climber and mountain enthusiast. Outdoors, a route is never solved by force alone: it requires observation, preparation, adaptation, trust, and the willingness to try again.
“The mountains are where curiosity becomes practical.”
I carry that mindset into design and engineering. Complex problems become routes: understand the conditions, test the next move, learn quickly, and keep progressing.
Curiosity into practice
A personal method for navigating complexity
Observe systems
Understand the relationships around a problem before isolating its parts.
Connect disciplines
Move between engineering, design, research, and experience without treating them as separate worlds.
Learn by making
Use simulation, prototypes, and experiments to turn assumptions into visible evidence.
Follow difficult questions
Let curiosity lead toward challenges where established answers are no longer enough.
The journey
Passion became practice, and practice became Moon Rabbit Lab
- Huatusco
Roots and coffee
Nature, family, local craft, and Caffè 1100m established my connection to place and purposeful making.
- UNAM
Engineering foundations
Mechatronics introduced mechanics, electronics, programming, and systems thinking.
- Ford
Industrial responsibility
CAE, manufacturing, patents, and global product development showed how ideas survive real constraints.
- Milan
Design as human context
Politecnico di Milano expanded engineering into meaning, interaction, research, and experience.
- MIT · PUMA
Computational research
Simulation, parametric systems, and footwear innovation became one connected design practice.
- Now
Moon Rabbit Lab
I created a studio where this range can converge around ambitious physical and digital challenges.
The current chapter
A lab built from everything I followed with curiosity
Moon Rabbit Lab is the convergence of my origins, engineering discipline, design practice, computational research, and instinct to explore. It is where personal curiosity becomes collaborative work.